Pediatric Brain Tumor Foundation
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PBTF Announces 2nd Annual National Ride for Kids Day in Collaboration with American Honda, the Comoto Family of Brands and GEICO Motorcycle

03/17/22

Riders across the nation will hit the road, track, and trail on September 18, 2022 in support of children battling brain tumors.

The Pediatric Brain Tumor Foundation’s second annual national Ride for Kids Day is scheduled for September 18, 2022. Taking place in the heart of Childhood Cancer Awareness Month, national Ride for Kids Day gives motorcyclists and powersports enthusiasts across the nation an opportunity to take a stand against pediatric brain tumors – the deadliest childhood cancer. Whether participating in one of the dozens of organized rides, riding as a group, or as an individual, everyone can take part in the day.

As the nation's longest-running charitable motorcycle ride, Ride for Kids has raised tens of millions of dollars to fund research and family support programs for children battling brain tumors. In 2021, thousands of riders participated in the inaugural Ride for Kids Day. With the support of PBTF’s valued corporate partners and donors, over $1.4 million was raised last year for the cause. Mission programs like PBTF’s emergency financial assistance Butterfly Fund and Early Career Development research grants would not be possible without the support of the motorcycle community’s involvement in Ride for Kids.

“National Ride for Kids Day is an opportunity for riders across the nation to hit the road in support of kids battling brain tumors,” says Bob McNamara, PBTF’s National Director of Fundraising and Community Engagement. “Any rider anywhere can contribute to the Pediatric Brain Tumor Foundation by simply doing what they love, riding. We’re excited to continue mobilizing the motorcycling community through National Ride for Kids Day in support of families who need us now more than ever.”

Ride for Kids Day is made possible in part through the generous support of corporate partners like American Honda, the Comoto Family of Brands, and GEICO Motorcycle, along with dozens of other local event sponsors. Throughout the 2022 riding season, PBTF will release information on ways each of these national brands will be supporting the mission to end pediatric brain tumors.

"It is an honor to be part of the Ride for Kids community,” said Ken Murphy, President and CEO of the Comoto Family of Brands and member of PBTF’s Board of Directors. “The Comoto Family of Brands is committed to helping the Pediatric Brain Tumor Foundation create new avenues to engage powersports enthusiasts across the country in the fight to end childhood brain cancer."  

PBTF is proud to host over 20 in-person Ride for Kids events across the nation, but motorcyclists don’t need to attend an event to participate in Ride for Kids. PBTF’s “Ride Anywhere” model allows riders to turn any ride into a fundraiser for the largest patient advocacy funder of pediatric brain tumor research. Whether it is a day trip to your favorite state park, a group ride with friends, or a cross-country journey, any trip can help children battling brain tumors and every mile gets us closer to a cure.

Registration for Ride for Kids is open, and motorcyclists are already fundraising. Registrants and fundraisers can win Honda motorcycles, along with other fundraising incentives. National and local corporate sponsorship opportunities are also available. Visit www.rideforkids.org to learn more and take part in this year’s Ride for Kids.

About the Pediatric Brain Tumor Foundation
Every day, 13 children and teens are diagnosed with a brain tumor, the deadliest and most common form of cancer in kids under 15. Every day after, they are in a fight for their life. It's a fight the Pediatric Brain Tumor Foundation is here to help families win. A leader in the brain tumor and childhood cancer communities, PBTF's mission of Care. Cure. Thrive. reflects its commitment to curing all pediatric brain tumors and transforming how children and their families are cared for. Since 1991, PBTF has provided strategic leadership and funding to accelerate the number of targeted therapies for children battling brain tumors today, while equipping families with the patient-family education, financial relief, and emotional support they need to navigate their child's journey. A world without childhood brain tumors is possible when we work together to put kids first. Learn more at www.curethekids.org.